Terms of Service

1. About these terms

These Terms of Service ("Terms") are between you and Norma, a registered trade name of Tal ADI LLC ("Norma", "we", "us", "our"). They govern your access to and use of Norma, a decision intelligence platform for architecture and design firms (the "Service"). By creating an account, accessing the Service, or otherwise using Norma, you agree to be bound by these Terms.

If you are using the Service on behalf of a firm or organization, you represent that you have the authority to bind that organization, and "you" refers to both you individually and the organization.

2. The Service

Norma ingests financial and operational data from architecture and design firms, including timesheets, project budgets, accounts receivable, pipeline, contracts, and firm financials, and produces analyses, recommendations, and document outputs. The Service includes an ask-and-answer interface, structured decision engines, contract analysis, and firm valuation outputs.

We may modify, add, or remove features at any time. We will give reasonable notice of material changes that reduce functionality you actively use.

3. Accounts

To use Norma, you must create an account with a valid email address and password. You are responsible for maintaining the confidentiality of your credentials and for all activity that occurs under your account. You agree to notify us immediately if you suspect unauthorized access.

You must be at least 18 years old to use the Service. The Service is not directed at children, and we do not knowingly collect data from anyone under 18.

4. Workspaces and roles

A workspace is the container for a single firm's data, members, and analyses. The user who creates a workspace is its initial admin. Admins can invite additional members, assign roles, and remove access. All data within a workspace is scoped to that workspace and is not visible to users outside it.

If you are invited to a workspace by an admin, your access to that workspace is governed by the admin's permissions. Workspace admins are responsible for managing membership, ensuring members have authorization to view firm data, and removing access when individuals leave the firm.

5. Acceptable use

You agree not to:

• Use the Service to upload data you do not have the right to upload, including data that infringes any third party's intellectual property, privacy, or contractual rights
• Attempt to gain unauthorized access to any part of the Service, any other user's account, or any system on which the Service runs
• Reverse engineer, decompile, or attempt to extract the underlying code, models, or logic of the Service, except to the extent permitted by applicable law
• Use the Service to build a competing product
• Scrape, copy, or systematically extract content from the Service for purposes other than your own internal use
• Use the Service to violate any law, regulation, or third-party right
• Send malicious code, conduct denial-of-service attempts, or otherwise interfere with the operation of the Service

We may suspend or terminate access for violations of this section, with or without notice depending on severity.

6. Your data

You retain all rights to the data you upload to the Service ("Customer Data"). By uploading Customer Data, you grant us a limited, non-exclusive license to process, store, and analyze that data solely for the purpose of providing the Service to you.

We do not sell Customer Data, share it with third parties for advertising, or use it to train AI models. We process Customer Data only as necessary to operate the Service, including by sending relevant portions to upstream AI providers (Anthropic and OpenAI) under their commercial API terms, which prohibit training on customer-submitted data.

You are responsible for the accuracy and legality of the Customer Data you upload. If you upload data containing personal information about others (employees, clients, partners), you represent that you have the legal right to do so.

7. Outputs and recommendations

The Service produces analyses, narrative recommendations, financial projections, contract interpretations, and valuation analyses based on the Customer Data you provide.

These outputs are tools to inform your decision-making. They are not legal, financial, accounting, or professional advice. We do not guarantee the accuracy, completeness, or fitness of any output for any particular purpose.

You are solely responsible for the decisions you make based on the Service's outputs. For high-stakes decisions (transactional valuations, litigation exposure, contract negotiations with material consequences), you should engage qualified professional advisors. The Service is not a substitute for an attorney, certified public accountant, certified valuation analyst, or other licensed professional.

8. Subscriptions and payment

The Service is offered through private early access. Access begins after an onboarding fit review, at the then-current rates listed on our pricing page (or as otherwise agreed with your firm in writing), which are incorporated by reference into these Terms. Fees are invoiced monthly; there is no self-serve checkout, and payment arrangements are made during onboarding.

The subscription continues from invoice period to invoice period until either party ends it. You may end it at any time by written notice (email to us suffices); the subscription then ends at the close of the current invoiced period, and no further invoices are issued. We do not issue prorated refunds for partial periods.

After the subscription ends, you retain access to the Service through the end of the invoiced period, after which your workspace is decommissioned per our Privacy Policy.

We may change subscription pricing with at least 30 days' written notice. Changes take effect from the first invoice after the notice period.

9. Intellectual property

The Service, including all software, models, designs, copy, and documentation, is the property of Norma and is protected by copyright, trademark, and other intellectual property laws. These Terms grant you a limited, non-exclusive, non-transferable license to use the Service for your firm's internal business purposes.

Customer Data remains yours. Any feedback, suggestions, or improvements you provide regarding the Service may be used by us without restriction or compensation.

10. Confidentiality

Each party will protect the other's confidential information with the same care it uses for its own confidential information, and at minimum with reasonable care. Confidential information includes Customer Data, the non-public features of the Service, and any other information either party identifies as confidential at the time of disclosure.

This obligation survives termination of these Terms.

11. Termination

You may stop using the Service at any time by canceling your subscription and removing your account.

We may suspend or terminate your access for material breach of these Terms, non-payment, or activity that puts the Service or other users at risk. Where reasonable, we will provide notice and an opportunity to cure before termination.

Upon termination, your access ends. Your data is decommissioned per the schedule described in our Privacy Policy.

12. Disclaimers

The Service is provided "as is" and "as available." To the maximum extent permitted by law, we disclaim all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, and non-infringement.

We do not warrant that the Service will be uninterrupted, error-free, or free from security incidents. We do not warrant that the outputs of the Service will be accurate, reliable, or fit for any particular purpose.

13. Limitation of liability

To the maximum extent permitted by law, in no event will we be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss of profits, revenue, data, or business opportunity, whether based in contract, tort, strict liability, or any other theory of liability.

Our aggregate liability for all claims arising out of or relating to these Terms or the Service shall not exceed the greater of (a) the amount you paid us in the twelve months preceding the event giving rise to the claim, or (b) one hundred US dollars.

14. Indemnification

You agree to indemnify and hold harmless Norma and its officers, employees, and agents from any third-party claims arising out of (a) your use of the Service in violation of these Terms, (b) Customer Data you upload that infringes a third party's rights or violates applicable law, or (c) your gross negligence or willful misconduct.

15. Changes to these terms

We may update these Terms from time to time. When we make material changes, we will give reasonable notice. At minimum, we will post the updated Terms on our site and update the "Last updated" date. Continued use of the Service after the changes take effect constitutes acceptance of the updated Terms.

If you do not accept material changes, your remedy is to stop using the Service and cancel your subscription.

16. Governing law and disputes

These Terms are governed by the laws of the State of New York, without regard to its conflict of laws principles.

Any dispute arising out of or relating to these Terms or the Service will be resolved in the state or federal courts located in the State of New York, and you consent to the personal jurisdiction of those courts.

To the extent permitted by law, you and we each waive the right to a jury trial in any dispute arising out of these Terms.

17. General

These Terms, together with our Privacy Policy and, where executed, our Data Processing Agreement, constitute the entire agreement between you and Norma regarding the Service. They supersede any prior agreements or understandings on the same subject. For the subject matter of data processing, an executed Data Processing Agreement controls over these Terms.

If any provision of these Terms is held invalid or unenforceable, the remaining provisions will continue in full force.

Our failure to enforce any provision is not a waiver of our right to do so later.

You may not assign these Terms without our prior written consent. We may assign these Terms in connection with a merger, acquisition, or sale of substantially all of our assets.

18. Contact

For questions about these Terms, contact us at hello@norma-adi.com.